CLIENT STORY
Website migration from Wix to a self-managed Next.js platform
We moved our own website from Wix to a modern Next.js platform with a bilingual (LT/EN) structure, structured data and custom content management – so SEO and performance stay in our own hands.
- Client
- Data Innovations
- Industry
- Data & IT services
Context
datainnovations.lt ran on the Wix platform. It looked tidy, but as our SEO and content needs grew, we started to miss technical control.
Challenges
- Limited technical SEO control – no freedom to manage structured data, canonical URLs and bilingual (hreflang) markup.
- Platform lock-in – content structure and performance were bound by Wix's limits.
- Bilingual support – we needed a full LT/EN version with clean URLs, not a shallow translation.
- Freedom to scale – we wanted to build new page types (services, product, blog) ourselves, without platform limits.
The solution
We rebuilt the website from the ground up on Next.js and moved it to self-hosted infrastructure. We kept the old URLs (slugs) so accumulated SEO value would not be lost.
What we delivered
- Bilingual structure (LT/EN) with `hreflang` and canonical URLs.
- Structured data (JSON-LD) – organisation, service, FAQ and breadcrumb schemas.
- Custom content management system – edit services, blog and settings without a developer.
- SEO foundations – `sitemap.xml`, RSS, meta and Open Graph markup.
- Full control of code and performance – the site no longer depends on an external platform's limits.
The project is also a real example of our website development, SEO and software development capabilities.
Results
2
languages (LT/EN) with hreflang
12
service pages with structured data
Custom
content management system
Services used
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